Administration > Marketing


Marketing and Publications

The Marketing and Publications staff works with individual campus units to create effective and creative marketing materials and tools for use in recruitment, retention, advertising, special programs, and events. We offer a thoughtful, comprehensive look at marketing and publications needs as they relate to the mission of the College. We provide planning, creative, writing, design, and photographic input for the creation of consistent promotional materials and serve as the reviewer for projects created in other areas which are intended to reach the general public. We work with in-house as well as freelance professionals to produce a number of projects. The director has responsibility for managing promotional budgets and schedules and executing the College's marketing plan. The plan originates from the College Marketing Committee.

Paul Joly, Director of Marketing and Publications, 610-861-5457
Sandy Stahl, Director of Web Communications, 610-861-5450
Jim Gardiner, Web Content Management Administrator, 610-861-4119
Marianne Atherton, Production Administrator, 610-861-5475
Luis Vazquez, Electronic Media Assistant, 610-861-4104

 

Sampling of projects:

Advertising
(television, radio, print, outdoor)
Recruiting materials
Web sites
College magazine
Tabloids (class schedules)
Catalogs
Newsletters
Direct mail pieces
Annual reports
Events packages
Banners
Signage
Displays
Videos

Specific services include:

Project planning and coordination Graphic design and concept development
Web site design, review, and implementation
Editorial services
Review services
(for all promotional materials intended for the public)


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