Associate Degree

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Why Choose Marketing at NCC?

Make your mark as a marketing and business professional with the 2-year Associate in Applied Science (A.A.S.) in Marketing at Northampton Community College, available on our Bethlehem campus and partially online. Here, you’ll cultivate and apply marketing knowledge in simulation courses, group analysis projects, presentations, and real-world marketing environments. 


As soon as you graduate, you'll be prepared for a career in sales, advertising, social media, public relations, or digital marketing! We credit our high graduate employment rate to our robust, hands-on curriculum: you’ll analyze real business portfolios, create real marketing plans and present your ideas to real executives!

With our accreditation from the Accreditation Council for Business Schools and Programs (ACBSP), you can be confident in the quality and long-term vitality of your degree: our graduates leap into high-demand marketing roles with start-ups, local firms, and large corporations alike.




Academics and future planning are an important part of your college experience, but at NCC you’ll find so much more. Learn why so many students choose NCC!


Affordable Tuition

Earn your marketing associate degree at one of the lowest cost colleges in Pennsylvania. NCC’s competitive tuition and costs are designed to make your education accessible and affordable, and our financial aid resources further help you manage your college expenses. You may be eligible for grants, loans, or scholarships—we hold one of the largest community college scholarship funds in the state!

Program Details

Semesters: 4

Credits: 62

College Catalog: View Curriculum

Program Map: Download PDF

Locations: Bethlehem

Program Overview:

Build a foundation of practical skills in business and consumer marketing. Gain practice in marketing, advertising, public relations, website design, graphic design, sales, retail management, media planning, business communication, accounting, customer service, and online/digital marketing. The marketing major at NCC prepares you to join the workforce as soon as you graduate.

Future Career Paths

With a marketing associate’s degree, you’ll dive into the workforce with a broad understanding of advertising, consumer behavior, and the principles of marketing. Develop the skills and portfolio you’ll need to grow in an entry-level position in business or digital marketing, sales, customer relations, market research, and more. Pair your classroom learning with resources from our career services office and prepare to work in advertising agencies, public relations firms, and brand management and advertising departments.

  • Advertising/Promotions Specialist
  • Customer Service Specialist
  • Public Relations Assistant
  • Marketing Coordinator/Assistant
  • Online Media Coordinator
  • Retail Assistant

Need Help Deciding?

Not sure if this is the right program for you? Take advantage of the resources we have available for students to help hone in on what path to pursue.

Connect with an Academic Advisor Contact a Career Counselor

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Next Steps

With 120+ high-quality programs at a highly affordable cost, you can build specialized skills to advance in your career path — fast. And with flexible class formats and convenient locations, it's never been easier to join us.